Yes, it was a sexual reference. Did you watch the video in the link?
I know that women spend a lot of time and money on purses to make sure that they send just the right message. I have to assume that purses represent more than just a way to carry junk, otherwise a plastic Kroger bag would do.
What I really wonder, though, is how much of a woman's identity can be inferred from her purse, and are most guys even aware of the message, or is the message meant for other women?
"Look at this! Give up now, ladies, because you can't compete with this!"
Or maybe I just have too much time on my hands and I should just go change the oil in my truck right now.